How to set up a Twitter Business account
How to Create a Facebook Business Account
How to create an Instagram Business Account
Once a social presence has been created by an organisation it is essential to give it the look, feel and theme of the organisation that it is representing, as this is now an extension of the organisation's platform for marketing. Organisations should carefully select how the profile looks, this is so that users don't feel like they have stumbled on to another organisation's site or area. Hootsuite have provided a top ten list of things that organisations should do to customise their platform
Ways to improve your social media profiles
Links to Learning Outcomes |
Links to Assessment criteria |
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Learning aim C: Implement the use of social media in an esports organisation |
C.P5 Produce business-related content for an esports organisation, using appropriate features of social media that meet the requirements of the plan. C.P6 Review data obtained on social media usage, interaction and search engine rankings. C.M3 Optimise the content, format and features of social media that meet the requirements of the plan. BC.D2 Evaluate the plan and use of social media in an esports organisation against its business requirements. BC.D3 Evaluate the extent to which the optimised content, format and features has improved search engine rankings, using an effective and detailed review of data. |
Anonymous Assessment - Learners assess an anonymous piece of work containing deliberate mistakes against given success criteria.