week 8

C2 Traditional business planning

The components of a traditional business plan:

executive summary

including vision, purpose, summary of proposition, outline of rewards

Legal structure and operation

e.g. sole trader, business partnership, limited partnership, limited liability partnership, limited company

Finance

including requirements, potential sources of finance

Summary of market(s) and competition

 including local, national and international business environment, market research, competitor analysis

Measures of success

including financial and non-financial key performance measures and SMART (Specific, Measurable, Achievable, Realistic, Time-constrained) targets:

o financial, e.g. market share, sales, turnover, profit and profit margins

o non-financial, e.g. analysis of performance against business vision, mission, aims and objectives, customer satisfaction, product reliability

Appendices covering any other evidence to support business plan 

e.g. personal profile of the owner, decision making and reporting structures in the business, advisers, prototype of the product or service.

Last Updated
2020-03-02 09:45:17