A lean business plan allows start-ups to develop products or services iteratively to meet the needs of customers, reduce the market risks, reduce the development time and avoid waste and failure.
Techniques include:
o creating a minimum viable product
o continuous deployment of software
o split testing of products and services
o actionable metrics that identify the main drivers for an enterprise business
o pivoting by changing the direction in response to data from actionable metrics
o innovation accounting by using a feedback loop that defines, measures and communicates the progress of an enterprise
o product development that uses build–measure–learn to shorten the product development time.
o product oriented, including UVP, problems, solutions, key metrics, milestones and cost structures
o market oriented, including competitive advantage and barriers to entry, customer segments, channels to market and revenue streams.
Links to Learning Outcomes |
Links to Assessment criteria |
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Learning aim C: Present a plan for a start-up IT enterprise using lean or traditional business principles C1 Lean business planning |
Anonymous Assessment - Learners assess an anonymous piece of work containing deliberate mistakes against given success criteria.