o new brands
o brand extensions
o sub brands.
Links to Learning Outcomes |
Links to Assessment criteria |
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Learning aim B: Develop a brand for an esports organisation |
B.P3 Explore existing esports brands B.P4 Develop an esports brand for an organisation B.M2 Analyse the developed brand with an existing brand BC.D2 Justify the promotional methods for the selected brand |
Anonymous Assessment - Learners assess an anonymous piece of work containing deliberate mistakes against given success criteria.